

Depending on how your mail is printed and prepared, your bulk campaign can qualify for either machinable or automation rates. Let’s say that you have that amount and more. To mail at commercial rates, your campaign needs at least 500 pieces. But that’s for the single-piece rate, with a stamp. On January 21, 2018, the USPS postcard rate for a single postcard under First Class mail went up by one cent to 35 cents. Need a “big picture” USPS direct mail breakdown? Head over to our USPS Guide to Direct Mail (That’s Useful) and get your questions answered. And because of that, it has to mail at letter rates. A jumbo measuring 6” X 11” is a popular size … but to the USPS, it’s not a postcard. Many other single-sheet mailings can really stand out in a mailbox and drive response. That’s about it … no official postcard size, just a range of allowable sizes for the paper you’re printing on so that your mailer gets through USPS’s equipment more easily. Have finished corners that do not exceed a radius of 0.125”īy the way, the length is the measurement of the side that’s parallel to the address.No more than 4-1/4” high X 6” long X 0.016” thick.At least 3-1/2” high X 5” long X 0.007” thick.To qualify as a postcard, a mail piece must be rectangular and meet these dimensions: To find out, and avoid frustration, please check out this quick review of USPS postcard specifications and postage guidelines. Compared to other options, they’re usually inexpensive to produce, and they allow you to quickly get your message across.īut is that single-sheet mail piece you’re so set on using for your next campaign really a postcard? Are you sure about that? Postcards are great examples of direct mail that work well when done well. These three sizes give you enough room to share your brand’s message, offers, and call to action. The ideal postcard size ranges from 5.5×11, 6×9, and 8.5×11.
